The Coca-Cola company announced that Sprite will stop using its famous green bottle and switch to clear plastic beginning in August. The change in look, ironically, is part of a push by the soft drink ...

Logan Paul and KSI's Prime Hydration brand is entangled in a new trademark lawsuit over the logo design of its "Prime X" hydration bottles. Filed on November 8 in the Minnesota District Court, the ...

Apple is again opposing the trademarking of another company's logo on the grounds that it can readily be confused with its own. Georgette LLC's logo consists of a whole apple, not one with a bite ...

The bottle, which has the brand name engraved onto the recycled plastic, is part of Evian’s effort to become fully circular by 2025. When a plastic bottle ends up in a recycling plant, the label ...

Johnnie Walker is rolling out a female version of its iconic logo, an attempt to draw more women to the world’s best-selling scotch Johnnie Walker is rolling out a female version of its iconic logo, ...

'The Apple of the coffee industry,' 'the third wave of the coffee industry,' and 'the Starbucks of the hipsters.' These are various nicknames attached to the coffee specialty store Blue Bottle. This ...