In the rapidly changing world of search engine optimization (SEO), businesses must constantly adapt to stay competitive. The emergence of AI search engines has significantly altered how people find ...

For years, SEO has been a game of attracting clicks. But as Google’s AI Overviews and other generative AI search features become more sophisticated, we’re witnessing a shift: fewer users clicking ...

Search Atlas Study Reveals 146% Impression Growth from Automated Technical SEO Fixes New York City, United States – December 1, 2025 / Search Atlas / Search Atlas, a leading AI-powered search ...

Now that AI search is dawning over the horizon, people are predicting the end of SEO and a decline in web traffic. And there’s good reason for people to think that way. Surely that’s not good for ...

Digital marketing today is no longer about choosing between organic and paid strategies. As I have researched, the real power lies in combining them effectively. Search engine optimization services ...

The debate around reported no-click or zero-click search behavior has fueled business speculation around the value of referral traffic from search engines. If an online search doesn't result in a ...

These five words from Michael King‘s SMX Advanced presentation on “the end of SEO as we know it” have really stuck with me since I watched his excellent presentation earlier this month. On the surface ...

SEO isn’t what it used to be. With generative AI turning search engines into answer machines, the old strategies are getting ...

As more companies rely on organic search to fuel long-term growth, many business owners say they continue to face the same challenges with SEO agencies: unclear deliverables, limited communication, ...

The role of click-through rate (CTR) in SEO has been debated for many years. Several industry studies have asserted that CTR is a ranking factor – a claim that’s been ardently denied by many Googlers.