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‘It was the Magic Kingdom:’ Tupperware’s legacy in Central Florida
The iconic American brand was founded in Orlando back in 1946. The colorful plastic containers gave women a chance to make ...
Tupperware - from a US household brand to an indebted kitchenware maker
Tupperware Brands filed for bankruptcy protection on Tuesday, after years of struggling with poor demand for its food storage ...
The Drum1d
Is the Tupperware party over? Experts unpack the brand’s decline – and what could save it
Despite the steep challenges Tupperware faces, the company isn’t ready to close the lid just yet. While seeking a new owner, Tupperware is aiming to transform itself into a digital-first, ...
Best Life on MSN15h
Tupperware Is Bankrupt—Where to Snag Remaining Products Before "The Party Is Over"
A brand rooted in women's empowerment, Tupperware was once untouchable. In the ‘50s and ‘60s, the company financially ...
From Kitchen Icon To Cautionary Tale: Lifting The Lid On Tupperwares Challenges
The brand was a fixture in homes, known for its legendary "Tupperware parties," where families and friends would gather to ...
Tupperware’s bankruptcy should remind us what marketing actually does
We all think we own a piece of Tupperware, but if we did, the brand wouldn’t have to file for bankruptcy. System1’s Andrew ...
The Best Food Storage Containers That Aren’t Tupperware, According to Eater Editors
Eater Dallas editor Courtney Smith eschews most hard-sided containers altogether and prefers regular old Ziploc storage bags ...
The company that time forgot: Lifting the lid on Tupperware’s demise
The most staggering aspect of the demise of the iconic Tupperware company is that the business lasted this long – that nostalgia trumped the multiple disruptive elements that should have crushed this ...