In a lengthy reaction Tuesday, the former Philadelphia Eagles player celebrated his ex-teammates — but also had some words for his younger brother, Travis Kelce.

Valve has created a dedicated page describing that in-game ads or ad-based revenue models are not allowed in Steam games. ...

A Steamworks documentation change explicitly states that games can't force players to watch ads, nor especially reward players for doing so.

Burlington's DaMarrius Maxwell works in the post in Monday's game against Cedar Rapids Prairie at Johannsen Gymnasium.

EA’s ambition to use dynamic ads in its games faces a major setback as Valve introduces a new policy ensuring gameplay is ...

Intelligent products were on full display during the game, but they all took different approaches in marketing.

Valve further enforced its ban on promotional advertising in games on Steam, expanding on previously established rules on the ...

Steam has officially banned games that force players to watch ads, or grant in-game rewards for watching ads, in a historic ...

For a short time, politics was fair game in marketing. That trend is fading.