Chivas Regal, the scotch whisky brand, has been unveiled as a new global partner of the Ferrari Formula 1 (F1) motor racing ...
After investing in future Ferrari driver Lewis Hamilton’s drinks brand, Pernod Ricard has secured a deal that makes its ...
Technology giant IBM signs on as the Italian motorsport outfit's fan engagement and data analytics partner from 2025.
Ferrari team principal Fred Vasseur has confirmed that Lewis Hamilton will drive an old Ferrari car, as he prepares for a ...
The UFC’s first tech sponsorship of any consequence puts the MMA circuit ... Wimbledon and a recent agreement with the Ferrari F1 team. “Typically, you wouldn’t see these brands coming together, ...
Who gets inside the gates of this Willy Wonka retreat for car nuts? Ferrari customers, sponsors and partners - plus your ...
Formula One will sell tickets to an unprecedented 2025 season launch event featuring all the teams and drivers at London's O2 ...