Williams F1 Team Confirms Name Change with Huge New Partnership
Williams Racing has announced they are changing their name to Atlassian Williams Racing thanks to a new long-term partnership with Atlassian. Known for being t
F1 team confirms name change for 2025 after signing 'biggest deal in its history'
For the first time in almost half-a-decade, Formula 1's sleeping giants Williams have landed a title sponsor which will significantly boost the team's coffers going forward
Williams secures huge new Atlassian title partnership deal
Williams has announced a new title partnership deal with software company Atlassian that it describes as “the biggest partnership deal in Williams’ 48-year history”. Atlassian is an Australian
Motor racing-Atlassian becomes title sponsor of Williams F1 team
The Williams Formula One team announced a long-term title sponsorship with Australian technology company Atlassian on Tuesday to help their fight to rise back up the grid. The former champions, winners of 114 races and nine constructors' titles but ninth of the 10 teams last year,
Formula 1: Williams Secures New Title Sponsor Ahead of 2025 Season
Williams has received a significant boost ahead of the 2025 season after landing a title sponsorship deal with Australian software company Atlassian.
Williams F1 introduces new title partner ahead of 2025 season
In addition to a new title partner, Williams has a new driver lineup for the 2025 season. Carlos Sainz Jr. joins the team after driving for Ferrari the past three seasons, and will drive alongside Alexander Albon. Both drivers are on multi-year deals with the team, similar to Williams’ new title partner.
You got a fast car and I want a Jira ticket to the F1: Atlassian becomes Williams Racing name sponsor
Atlassian’s branding will feature prominently on the FW47 race cars driven by Alex Albon and Carlos Sainz for the 2025 season
Williams pins F1 ‘comeback plan’ on Mike Cannon-Brookes’s Atlassian
Mike Cannon-Brookes is the latest Australian billionaire to muscle into Formula One, with his software juggernaut Atlassian becoming the new title sponsor for Williams as the F1 team as it embarks on a “comeback plan” after hitting the skids.
Williams and Atlassian Announce Title Partnership to Form Atlassian Williams Racing
The new Atlassian Williams Racing logo, unveiled today, symboliss this true partnership. It has been uniquely crafted to unite the identities of Atlassian and Williams Racing, seamlessly combining two distinct marks and incorporating signature blues from each brand's colour palette.
Williams land Atlassian as new title sponsor in F1 comeback boost
The Williams Formula 1 team announced a long-term title sponsorship with Australian technology company Atlassian on Tuesday to help their fight to rise back up the grid.
Williams announce ‘biggest deal’ in team’s history with new title sponsor
The deal is the first title sponsor since Dorilton Capital’s takeover and the first since James Vowles became team principal in 2023. Williams name change confirmed with new F1
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F1 team reveal NEW NAME in major announcement
A Formula 1 team have announced a major change in an official announcement, following a huge off-track signing. Williams head ...
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Williams Racing Announces Button, Villeneuve and Chadwick in 2025 Ambassador Line-Up
Williams Racing is pleased to confirm that F1 World Champion Jenson Button and Jamie Chadwick will continue as ambassadors ...