Every marketer today is asking the same question: how can I leverage customer data to improve relationships, make every interaction more contextual, and drive personalised experiences at scale? Yet, ...

The marketing industry stands at its most pivotal inflection point since the digital revolution began. As brands grapple with evolving customer expectations and the limitations of traditional ...

Hollywood and Bollywood groups are urging an Indian panel to strengthen copyright laws, preventing AI firms from using their intellectual property for model training. Content owners advocate for a ...

Olympics: Google will power the Los Angeles 2028 Olympic and Paralympic Games as its official cloud provider. This partnership also includes Team USA and NBCUniversal's coverage. Google's cloud ...

New accessibility rules for OTT platforms are here! Starting soon, new shows must offer features like Indian Sign Language or audio descriptions for viewers with disabilities. These guidelines, open ...

Uniqlo's parent company, Fast Retailing, has reported its fourth straight year of record profits. The apparel giant's operating profit rose significantly, exceeding forecasts. Uniqlo is expanding its ...

Representational New York City filed a new lawsuit accusing Facebook, Google, Snapchat, TikTok and other online platforms of fueling a mental health crisis among children by addicting them to social ...

The Bombay High Court has issued an interim order. It stops a company from using the Reliance Industries Ltd 'Jio' trademark for its taxi services. The court found Reliance had a strong case.

Ben & Jerry's co-founder Ben Cohen believes the brand's upcoming ownership change from Unilever to Magnum Ice Cream Co. will not resolve ongoing conflicts over its social mission. Cohen alleges Magnum ...

Dipali Goenka starts her day with gratitude, not growth charts. She measures success in reps, not just revenue. For the Season One, Episode Two of Off The Clock, a new video series where leaders bring ...

Facing economic hardship, brands are adopting humorous, relatable campaigns. Maxwell House's "Maxwell Apartment" rebrands coffee as a cheaper alternative to housing. In India, where consumers are ...

How Fortune Foods used content drops and gamified contests using AI tools to amplify its campaign during Ganesh Chaturthi.