Accreditation of the firm’s Big Data + Panel offering could help re-entrench the former monopoly power ahead of the upfronts.

According to Nielsen on Tuesday, the inauguration drew 24.59 million viewers, compared to 33.76 million for Biden’s 2021 inauguration and 30.64 million for Trump’s first in 2021. The figures are ...

On social media, FOX News Media properties were number one in total social engagement among the news competitive set. The platforms garnered 8.8 million social interactions across Facebook, X, ...

The first College Football Playoff National Championship under the expanded 12-team format took a bit of a ratings hit, as ...

One of Nielsen’s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new ...

Several corporate media outlets have reported that President Donald Trump’s inauguration received lower ratings than former ...

It will be nearly impossible for Donald Trump to claim his 2nd inauguration was the most attended ever since it was moved ...

A massive part of the conversation around sports ratings and all their attendant sports business impacts on rights deals, advertising prices, and beyond is how they’re measured. While there are ...

Here’s a number 47 won’t be happy about — TV ratings of the coverage of his inauguration were down, including both over ...

The Media Rating Council has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV ...

Nielsen lacked immediate data for viewership until 4 pm EST, traditionally the end of coverage. Fox News led with 10.3 ...

The Trump regime got off to a rocky start. The inauguration of Donald J. Trump as the 47th president of the United States on ...